Stirista :  Reaching The Right Inboxes With A Data-Driven Approach

Top 10 Email Marketing Solution Companies – 2021

Email marketing is one of the most dynamic fields that has continued to evolve into an effective marketing channel for marketers. Every year, there are some exciting trends that emerge in the realms of email marketing and 2021 is no different. Since 2020 saw grim circumstances, there were drastic changes in customer behavior. New trends emerged in the world of email marketing to cater to these changes.

While it has a giant ROI, email marketing poses some challenges that often keep marketers and businesses from reaping its true potential. As a matter of fact, a few marketers claim that they’re slightly disillusioned with email marketing because it doesn’t seem to produce the kind of results they had in mind. There’s no denying that email marketing has its own unique challenges. But without these challenges, the marketing world would have been a dull place. Thankfully, for every challenge there are multiple solutions.

Its impact on different nations and demographics has been hugely varied. In the marketing world, this has also been the case - as some COVID-proof industries have prospered, others have been forced to shut their doors, drastically cut budgets and enter survival mode due to the restrictions put in place.

While AI is a hot topic in the email marketing trends conversation at the moment, don’t be fooled into thinking it’s a must-have if your strategy doesn’t truly require it. AI is of course already delivering significant improvements for some businesses. As Tim Watson explains, the principles behind email marketing will remain consistent whether you’re in a position to invest in AI technology or not. The email marketing trends above demonstrate that this channel continues to show an incredible resilience to change, as well as the ability to adapt to meet consumer’s ever-changing needs in an increasingly dynamic digital landscape.

We present to you, “Top 10 Email Marketing Solution Companies - 2021."

    Email Marketing Solutions Companies

  • The company builds identity marketing solutions across all digital channels, from Email and Display to Social Media and CTV. Stirista offers identity marketing solutions with a comprehensive suite of email services to assist clients in identifying prospective customers, optimizing the emails sent, and enhancing customer acquisition. Stirista has successfully achieved email deliverability rates much higher than the industry average with high open and response rates. In addition, the company also specializes in B2B and B2C segmentation and display advertising.

    www.stirista.com

  • Upland’s email automation software—Adestra, enables businesses to connect audiences with engaging emails personalized content that drives conversions at every step of the customer journey. Clients can tailor messages to every subscriber and customize each email with demographic and behavioral data. It helps in delivering product and dynamic content recommendations powered by machine learning. Undoubtedly, Adestra helps in deepening customer relationships through automated and personalized email programs. Its visual journey builder enables the drag-and-drop creation of complex multi-touch journeys, ultimately saving significant time and increasing engagement

    uplandsoftware.com

  • Campaign Monitor

    Campaign Monitor

    Campaign Monitor, a CM Group brand, is a leading email marketing platform trusted by 250,000 customers worldwide. They strive to provide the best product and services, ranging from easy to use email marketing tools and automation to full-featured email platforms used by teams of all sizes. Campaign Monitor powers media moguls, tech giants, nonprofits—lots of different industries making their numbers through the power of email marketing

  • Constant Contact

    Constant Contact

    Constant Contact is a trusted partner in helping small businesses and nonprofits drive results with online marketing. They make it easy to build a professional presence, attract customers, and sell more online—helping you move client’s business forward. The firm’s smart email editor makes it easy to customize and design great-looking emails that stand out on every device

  • Gmass

    Gmass

    GMass allows you to easily schedule emails, send out mass emails and mail merge campaigns and more with Gmail! The firm’s mass email service can break Gmail's sending limits using their distribution technology. The only platform that can be used for traditional “email marketing” and “cold emailing”. GMass is the only tool that spans both categories seamlessly. With GMass one can send a 100K-recipient email newsletter

  • Klaviyo

    Klaviyo

    Klaviyo helps growth-focused ecommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. Unlike other email or marketing automation solutions, they're really good at getting data out of your ecommerce platform - whether it's Shopify, Magento, a custom implementation, or something else. The firm lets you combine that data with website behavior and information from other marketing tools, then use it to target, personalize, analyze, and optimize your marketing

  • Litmus Software

    Litmus Software

    At Litmus, they know the importance of continuous innovation. By staying in front of industry trends, they are able to provide cutting edge solutions for marketers around the world. With the latest release, simplify your workflow, create more effective emails, and get valuable insights that can inform and improve the results of your other marketing channels—all within one, seamless view

  • Maropost

    Maropost

    Founded in 2011, Maropost helps businesses simplify the way they connect, market, and sell to customers. The company is a leading provider of multichannel marketing solutions that support businesses’ marketing efforts and help them achieve greater audience engagement, customer acquisition, and sales growth. Its marketing cloud automates all marketing needs, including Email and SMS marketing, mobile campaigns, journeys, and Audience Segmentation

  • Moosend

    Moosend

    Moosend is a powerful email marketing and marketing automation platform with world-class features, state-of-the-art automation, and an award-winning user interface. With Moosend one can easily manage multiple email campaigns and mailing lists, as well as design and send striking, responsive newsletters created on the built-in campaign editor. Customers also get free access to dozens of newsletter templates designed to minimize the time they spend on creating their email communication

  • SparkPost

    SparkPost

    SparkPost is the industry’s most trusted email optimization platform. SparkPost helps senders reliably reach the inbox with powerful solutions to help them plan, execute and optimize their email programs. The SparkPost platform is powered by the industry’s largest data network, a team of email experts to help brands elevate every aspect of their email program, and a security and compliance posture to support even the most regulated industries